Bruce Mau
bruce mau design...designing positive change...
http://www.brucemaudesign.com/index.html
- Bruce Mau studied at the Ontario College of Art & Design in Toronto, but left prior to graduation in order to join the Fifty Fingers design group in 1980.
- Later, in 1985, Mau founded his studio, Bruce Mau Design Inc., in Toronto, Canada.
- For over 20 years his company has designed positive change in strategy, human environments, communications, cultures and countries.
bruce mau's
...incomplete manifesto for growth...
- Written in 1998, the Incomplete Manifesto is an articulation of statements that exemplify Bruce Mau's beliefs, motivations and strategies. It also articulates how the BMD studio works.
1 allow events to change you
2 forget about good
3 process is more important than outcome
4 love your experiments (as you would an ugly child)
5 go deep
6 capture accidents
7 study
8 drift
9 begin anywhere
10 everyone is a leader
11 harvest ideas, edit applications
12 keep moving
13 slow down
14 don't be cool
15 ask stupid questions
16 collaborate
17 ______________
18 stay up late
19 work the metaphor
20 be careful to take risks
21 repeat yourself
22 make your own tools
23 stand on someone's shoulders
24 avoid software
25 don't clean your desk
26 don't enter awards competitions
27 read only left-hand pages
28 make new words, expand the lexicon
29 think with your mind, forget technology
30 organization = liberty
31 don't borrow money
32 listen carefully
33 take field trips
34 make mistakes faster
35 imitate
36 scat
37 break it, stretch it, bend it, crush it, crack it, fold it
38 explore the other edge
39 coffee breaks, cab rides, green rooms
40 avoid fields, jump fences
41 laugh
42 remember
43 power to the people
the incomplete manifesto for growth
Link to this Page
- hot topics last edited on 9 January 2008 at 2:43 pm by adsl-75-41-27-236.dsl.klmzmi.sbcglobal.net